Visual Analytics | PCSSO
Platform

Visual Analytics

AI-powered product and brand detection across millions of images and videos. Structured intelligence from unstructured visuals.

Overview

See products the way consumers use them.

Our patented AI processes millions of social images, videos and posts to detect products, brands and usage context at scale. Every output is structured, exportable and ready for your existing tools.

Core Capabilities

  • Object detection — identifies all visible products in images and video
  • Brand recognition — maps detected items to known consumer goods and SKUs
  • Data-driven rankings — quantifies product types, brands and categories
  • Real-world usage — scalable visibility into how products are actually used
  • All major formats — images, video, social posts across platforms
Visual analytics example
How it works

From raw imagery to structured intelligence.

A modular pipeline designed for research, strategy and insights teams that need to extract meaning from visual data at scale.

Select

Choose your data source

Pick from our predefined social panels (Instagram, TikTok, Facebook) or upload your own images and videos from any source.

Analyze

AI does the heavy lifting

Our vision models detect objects, products, brands and scenes with optional audio and text analysis. Choose the modules you need.

Export

Get structured output

Access reports, dashboards and data exports, or connect through API to your existing tools and decision workflows.

Modules

Four analysis engines. One platform.

Select the specific capabilities you need. Each module runs independently or together for a complete picture.

Product Detection

Product Detection

Identifies packaged and soft goods, reads packaging text and matches products to SKU-level catalogs. Extracts color, brand, ingredients and visual attributes.

Object & Scene Attribution

Object & Scene Attribution

Extracts environmental context from kitchens, bathrooms, outdoor spaces and more. Reveals how products are used in real life and what that says about consumer preferences.

Video Analysis

Video Analysis

Detects products and usage patterns across video formats. Includes audio transcription, demographic analysis, brand visibility metrics and thematic summarization.

Shelf Analysis

Shelf Analysis

Tracks product facings, planogram compliance and share-of-shelf with SKU-level matching. Data quality SLAs with confidence metrics for guaranteed accuracy.

98%
Product recognition accuracy
M+
Images processed monthly
SKU
Level product granularity
SLA
Backed accuracy guarantees
Advantages

A new dimension of customer knowledge.

Why it matters

  • See how customers use products in real life, not what they say in surveys
  • Continuous monitoring replaces periodic research waves
  • Accuracy guarantees backed by data quality SLAs
  • Integrates with your existing tools via dashboards, exports and API
  • Covers every major social platform and custom image sources
Data intelligence dashboard

See what your images are telling you.

We'll walk you through Visual Analytics using data from your category.